The media covers the independent press and sheds light on its key figures
We analyze the challenges facing the independent press in Europe and share our insights through articles, interviews, newsletters, and practical guides.
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Il a disparu sans bruit, relégué au rang de vestige du Web d’hier : le bouton « Imprimer ». Pourtant, entre fatigue des écrans et IA, la possibilité de lire la presse autrement que sur ses sites et applications mérite peut-être de retrouver une place.
Newsletters
Médianes newsletters
Sign up for the newsletters you need to create, manage and run your media outlet daily. Dive into industry monitoring, trend analysis and practical case studies.
Choose the newsletters you want to subscribe to:
Our book
Creating a media outlet is a practical manual for those who want to launch an independent, engaged media. This project brings together our method, our advice, and feedback from media founders.
Our readings
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AI alone won't save traditional newspapers
https://simonowens.substack.com/p/ai-slop-will-not-save-legacy-newspapers
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Thibaut Bruttin: “Pluralism does not require perfect balance, nor does it dictate that a particular person must appear on the air.”
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Misinformation: A Conspiracy Theory Account Among Substack's Best Sellers
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The mascots, design, and visual history of Wikipedia, the encyclopedia that prioritizes functionality over aesthetics
https://www.itsnicethat.com/features/wikipedia-graphic-design-spotlight-150926
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Hungary: IPI and CASE partners write to ministers calling for strong anti-SLAPP legislation – ipi.media
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Oh Lord, AI Reporters Are Actually Breaking Big News
https://www.wired.com/story/ai-newsrooms-are-breaking-news-now-haha-im-in-danger/
Médianes?
Informer ne suffit pas. Il faut aussi les moyens de produire, de financer et de faire connaître cette information, pour avoir un impact réel. Médianes est la boîte à outils de l’indépendance des médias : éditoriale, économique et technologique.
With a media outlet, a studio, and a network, we help media organizations, institutions, and NGOs build sustainable and ethical models that directly serve the public, both in France and across Europe.
Guides
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Le live journalism est perçu comme un remède à une fatigue numérique et une érosion de la confiance à l’égard des réseaux sociaux. Une façon de créer l’évènement, de renouer avec un public qu’on a besoin de fidéliser. Mais comment s’y prendre ? Ce guide explore différentes stratégies et pratiques du live dans les rédactions,…
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Faire de la vidéo semble très simple, et peut être tentant pour beaucoup de rédactions, mais ces productions nécessitent une vraie stratégie et des moyens. Ce guide vous explique par où commencer et vous donne des exemples de bonnes pratiques pour vous inspirer.
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Media organizations must also consider their technological independence, and this approach is accessible to media organizations of all sizes. To help you, this guide provides an overview of the risks and highlights best practices already implemented by independent media organizations.
Practical Guides
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Coordination within a team is a key skill. Knowing who produces, who validates, who brings expertise and who needs to be kept informed allows the team to work smoothly, without unnecessary meetings. This guide presents you with a simple tool to achieve this.
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Loose coordination, overlooked distribution, constant urgency… The problem isn't lack of commitment but the absence of organization to manage content production. This practical guide walks you through structuring your content and defining the role of a product owner.
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Articles of incorporation, ISSN or ISBN, press contract, postal deliveries: launching a print publication requires making foundational administrative choices. This practical guide summarizes the key steps to navigate the process and avoid common mistakes.
Interviews
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Marketing, web, design, financing… Discover how Médianes supports independent media outlets, both emerging and established.
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Equality in newsrooms: where are our allies? Ariane Lavrilleux calls for genuine collective awareness and concrete action.
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A Scop is a cooperative and participative company. It is a business model where employees own more than half the capital and participate in decision-making. In France, Alternatives Économiques, Rue89 Lyon, Le Crestois, and Fracas have adopted this model. What does it enable?
Speeches
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Rest is often associated with laziness—or worse, with a luxury we can’t afford—especially as the school year begins and with the political urgency on the horizon. At [company name]Médianes, we believe the opposite: rest is essential for healthy development, both for oneself and for one’s team.
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Many media outlets want to reach “young people” or “Gen Z.” But can we lump everyone together? How can we take a more nuanced view of these audiences in order to reach them effectively and intelligently?
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You never stop learning. From journalist to project manager: no one knows how to do everything right from the start. Continuing education is the only way to stay ahead of the curve, especially in the media, where tools, formats, and audiences are constantly changing.
