Once upon a time—then twice, then three times… As incorrigible romantics, we love to recreate the passion of those early days. The first hesitant steps, the butterflies in the stomach, the heart-fluttering thoughts. And you—if you could do it all over again, would you? Today, we want to talk to you about those media outlets with multiple beginnings. The ones that believe the real challenge isn’t taking the plunge, but sticking with it.
There’s a very rock-and-roll side to breaking the routine. In fact, for eight consecutive years now, the independent magazine Gonzaï has been funded through crowdfunding. Never tired, never bored. Their annual subscription campaign keeps a sharp-tongued bimonthly cultural magazine afloat—one “that is accountable only to its readers.” With 400 pre-sales for the 2021 subscription, *Gonzai* continues to meet its goals.
Doing this also gives you the chance to reinvent yourself by trying out new projects. Check out So Good. When it launched in 2020, the solutions-focused magazine brought together more than 20,000 optimists. For its second season, the latest addition to the So Press and Ulule group is teasing its contributors with a “100% positive vibes” web radio station. In exchange for a subscription, you won’t get a tote bag—but you’ll have the chance to leave a message that will be broadcast on So Good Radio.
Continue, yes, but in a different way. For the past three years, Socialter has relied on a pre-sale system to fund its special issues and has set sales records with every release. The most recent issue, “Renouer avec le vivant,” thus generated 6,037 pre-sales by the end of 2020. “More than just pre-financing, […] this channel allows us to ensure real financial stability,” the magazine reports, as it prepares for its next issue dedicated to rethinking time.
“In love, I’ve taken off a lot, but I’ve almost never landed,” Marc lamented in *La Flamme*. We don’t know about love, but when it comes to your media projects, that’s exactly what we wish for you.
